What Problems Do You Solve?

In business, most often, sales solve ALL problems.

There's one common issue I see most sales professionals, business owners, and entrepreneurs have »» their cash register is NOT ringing enough!

...can you relate?

One way to build business buzz, and attract your target market to want to learn more about your products and services, is to talk about the problems that you solve for them!

Do you have a top 20 list? «« a list of the top 20 problems that you solve for your clients?

IF not, make one!

There are many ways this one list can serve us in our business! Here are a couple of examples:

  1. Content Content Content • for blogs, emails, podcasts, social media, youtube videos, etc. Each problem on your list (and sub-problems of the problems) are topics to share about!
  2. Great Questions • great questions, lead to meaningful conversations. When you are crystal clear about the problems you solve for your target market, you can ask great questions to get conversations going about the topic. You never know what could be on the overside of a conversation.
  3. Referrals • when you know the problems you solve and communicate them to others, people refer the people they know to you who have that problem!

Another powerful way this list serves us is, it keeps them top of mind -- for US! We can keep our list handy, and review it frequently. It's amazing what happens and how often opportunities present themselves when we are on high alert.

Here's what I know, there are people laying in bed at night praying for an answer to a problem they have -- and YOU have a solution!

Don't be the best kept secret!

Develop your list. Keep it top of mind. Talk about it. «« your business with thank YOU!


Do you need help with your top 20 list + to get your cash register ringing? We've got you covered! If you're a women business owner, entrepreneur, or sales professional looking to grow your business and make more impact and you're not yet a member of the Refine Community ....check it out here! We'd love to help you take your business to the next level.

Know what you stand for

A few years ago I felt like I was unfocused and all over the board in my business. (and...if I'm honest, a little in life too!) I was chasing "bright shiny objects" everywhere! Throwing ideas and hard earned dollars against the wall hoping and praying something would stick.

Have you ever been there in your business? life? Are you there right now?

The madness stopped when I made the decision to get crystal clear about WHAT I stood for -- in ALL areas of my life + business!

I didn't even know it was a "thing" -- to know what what my core values were in my business until I read through the book Traction: Get a Grip on Your Business, by Gino Wickman «« WOW! What I learned from reading that book transformed my business on many levels.

My biggest takeaway initially was establishing the core values for my company. The cool thing that happened when I dove into it is, I realized they were an extension of me! By investing the time to work ON my business, I grew and got clear about who I was and what I stood for personally as well.

Do you have established, written out core values for your business? If you want to check out our 4 core values click here.

The benefits are powerful for 2 reasons:

  1. CONFIDENCE = they serve as a foundation to stand firm upon.
  2. CLARITY = they help you strengthen your yes + no muscles.

With that? Confidence + Clarity = UNSTOPPABLE

Have you heard this quote before? »» "If you don't stand for something, you'll fall for anything." «« don't let that be you! Invest time in YOU + your business by establishing what you stand for.

Stuck, frustrated, or need help figuring this all out?  We'd be honored to come alone side you + help you take your business to the next level to get the results you're looking for »» learn more here!

Plan Do Review - Goal Setting

Did you do this in 2018?

In 2 sleeps we will wake up with 365 new days, 365 new chances to find the opportunities and blessing hidden in each day.

I'm SO excited.

Are YOU? What are you looking forward to most in 2019?

No matter where you are right now. Whether you've reached the goals or lived the life you hoped to live this past year -- I wanted to share a simple process I use that helps me move forward to get results.

Did you do this in 2018? »» Plan. Do. Review (PDR)

Personally + professionally, the PDR process is a simple way to track the progress we are making and what shifts or changes we need to make to continue to move forward.

Here's how it works:

  1. PLAN •• sit down and invest the time to map out, plan, and strategize where you're going. It's hard for any of us to get to where we want to go if we don't have a plan to get there. During the phase you need to identify your action steps and what tools/resources you need to reach your goal. PLUS establish a timeline/date you want to complete your plan/goal by.
  2. DO •• take action! Work your plan. Invite in accountability and surround yourself with people who inspire you and motivate you to WIN!
  3. REVIEW •• At the date or designated time you established check-in! How did it go? Inspect, reflect, revise, get feedback. Decide what worked and what didn't and what your next steps are to keep you moving forward. This may be a time to reconsider the direction you're headed and pivot. It's OK to shift gears.

When you implement the PDR process it allows you to continue to MOVE FORWARD and that is what's most important.

Yes, we want to reach our goals. I get that -- but often times there are circumstances out of our control which impact our results. If we keep a frequent pulse on our progress, with PDR, we can easily navigate through.

What do you think? Is this something that could work for you? or do you have another method that works in your life? Leave a comment below and let me know. I'd love to hear from YOU!

I hope you had a Merry Christmas and are encouraged + inspired to see what God has up His sleeve for you in 2019.

4 simple steps to get “back on track” to reach your goals

How did the first 31 days of 2018 go for YOU?

I started planning for 2018 personally AND professionally, with my team in November. I chose my one word for the year, set goals, and had GREAT intentions to take massive action when I woke up on January 1st. BUT...something happened. YIKES!

I went live on Facebook to talk about my epic January "fail" and share a few tools to encourage YOU -- check it out below! It will NOT be a waste of time, PROMISE! =)

January isn’t the ONLY month to start!


How did the first 31 days of 2018 go for YOU? Listen in to hear about my epic January "fail" AND 4 simple steps to get “back on track” to reach your goals...when you lose your way or have a set back!
#beencouraged and remember January isn’t the ONLY month to start! Get the worksheet: http://bit.ly/2E2ZYUa

Posted by Keeping it Personal on Thursday, February 1, 2018

Refine Community Featured Member Grace Albaugh

Meet Refine Community Member, Grace Albaugh! May you be encouraged and inspired to take your next steps with purpose.

Check out the Refine Community »» here

Compared to what?!?!

Why do people do this »» COMPARE?

What I’ve realized, as I ‘ve been working with my clients — and when I fall into comparison, is it brings feelings of inadequacy, depression, anxiety, fear, and self-pity. «« those are NOT lovely feelings! YUK!

Can YOU relate?

A lot of times comparison rears its ugly head when we try to “stack up against” character traits, roles, circumstances, and experiences – NOT necessarily material possessions. Some people think these things, let me explain by giving a couple examples:

  • MOM = I should volunteer more compared to some of the other moms at the school. It seems that other moms are more creative and crafty, scrap-booking, and doing little projects with their kids. We could compare ourselves with other moms wishing we were more creative or thoughtful that way. I should dress my kids cuter compared to how some of the other moms dress their kids or I wish I liked to shop like other moms. Other kids are involved with more activities than mine so I compare myself – should I sign the kids up to do more? Are they not experiencing enough at this age?
  • SPOUSE = I wish I was a better cook and more domestic compared to other spouses. I’m not as “handy” as that person! Why don’t I enjoy cooking and decorating my home? I wish I was more like others who planned meals and knew how to make their homes feel more “homey”. My home is not clean enough, organized enough, run as well as that persons.
  • FRIENDS = We see others’ circle of friends and think, “I want that!” We compare our life with theirs and wish we were invited more often to social events, parties, concerts, dinners. “They” seem to be having so much fun and doing great things. We think, “I want that too! Why don’t I get invitations?” We compare ourselves and ask ourselves questions like: Is there something wrong with me? Am I not good enough? Do others not enjoy being with me?
  • ME = I’m not passionate enough about what I’m doing compared to others. I don’t make as much money as that person. My thighs are bigger compared to that girls. I can’t do my hair well compared to that person’s — I wish I knew how to style my hair better. I’ve got no style with my clothes compared to others, I wish I could put together outfits like her. That woman is smarter compared to me – I wish I knew it like she did.

Do you ever find yourself thinking some of those thoughts?

Do you ever compare yourself, experiences, situations, to others and feel inadequate, depressed, anxiety, fear, or self-pity?

I could list many more “comparing thoughts” that race through my mind from time to time. And because I work with SO many clients, personally + professionally — I know we are NOT alone!

Our minds just go there sometime.

BUT — the question is »» COMPARED TO WHAT?!?! «« who holds the measuring stick?

We have the ability to CHANGE OUR FOCUS!

We can start shining the light on what God has blessed us with!

We can appreciate the gifts and talents in others, BUT not lose focus on our strengths and what we have been given!

I was reminded the other day of the story in the Bible about the 3 servants who were given talents. One was given 5, one 2, and the other 1. May we NEVER be like the servant who was given 1 talent. What did he do? NOTHING. Out of fear, he did nothing – he was comparing himself and as a result paralyzed.

Step OUT of the comparison trap and ALL of the icky feelings that come with it and step INTO shining the light on our blessings and talents, learning to appreciate our uniqueness and our many gifts — instead of comparing and wishing we had or were something we ‘re not.

What do you say? Are you with me? Hit reply and let me know your feedback!

Refine Community Featured Member Angie Weber

Meet Refine Community Member, Angie Weber! May you be encouraged and inspired to take your next steps with purpose.

Check out the Refine Community »» here

Make the days count!

Next Sunday is October 1. That means we are entering Q4 of 2017!

Why does that matter?

Well, if you're a goal setter and/or an entrepreneur or business owner -- it's VERY important and you most likely care A LOT!

We've got 3 months remaining to hit the goals + revenue projections we set in place, and finish strong!

92 opportunities to make the days count!

What 's your plan?

In July -- I realized I was "behind" on one of my personal goals, WAY behind! I made the decision I was NOT going to enter the first day of 2018 with the same health & wellness goal I've had since 2015! YIKES! Yep. I 've had this "annual" goal for over 2 years!

I decided to take action.

I mapped out my strategy, hired a coach for accountability + to kick my butt, and I'm proud to say I 'm close to reaching my goal! If I continue to make the days count, by December 31st -- I will be doing a happy dance! WHOOT!

Do YOU have any lingering goals, like me?

Are you on track to reach or exceed your personal + professional 2017 goals?

  • IF YES » GREAT! What does it look like for you to finish the year strong and make the days count?
  • IF NO » What is YOUR plan to finish the year strong and make the days count?

What I know to be true is, "If we fail to plan -- we plan to fail." You've heard that quote before right?

Take a minute to do a quick assessment on your 6 areas of personal perspective: emotional. spiritual. health & wellness. financial. professional. relationships. «« where would you like to be in each of these areas when you're enjoying your New Year's Eve celebration?

Do you need to do a reset to restart? That's ok! Do it!

Maybe you 've realized the bar was set too high and you need to re-adjust your strategy, that's ok! Break it down.

What's realistic for you to accomplish in Q4?

Figure it out and take action!

Need help with THIS? I've got you covered! On Friday, October 27th I'm hosting a 1-Day event for WOMEN Entrepreneurs + Business Owners + Sales Professionals! You will develop a plan to finish the year STRONG + jump start on 2018 with a strategic plan and goals! That's what we will focus on at this event! Get crystal clear and know EXACTLY what you need to start doing, stop doing, and continue doing to GROW YOUR BUSINESS + PERSONALLY + MAKE AN IMPACT!

JOIN ME and other amazing like-minded women! You will NOT be disappointed, promise. Take advantage of this 1-Day event focused on YOU! For ALL the details and to get registered, CLICK HERE!

Got QUESTIONS? Hit reply and let me know! I 'd LOVE to hear from you!

Who's watching you?

Have you ever had a freak-out moment where you were possibly showing your #bside (you know, that side of you that's not pretty) and then realize when it's over more people than you thought, were watching you or listening in??

I have.

At the grocery store when my kids were younger, I can remember that happening several times! YIKES!

On the flip side -- there have been times where others have noticed kind things I've done when I didn't realize anyone was watching.

The point is, you NEVER know »» WHO'S WATCHING YOU!

Everyday we have the opportunity to teach, lead, and inspire those around us with our actions, our words, and just how we do life interacting with others -- responding to whatever life brings »» The good. bad. ugly. beautiful.

Our life is our message!

What is yours saying to those who are watching you?

What character traits would people around you use to describe you?

Chew on these questions. Are there any areas that could use some attention, personally or professionally? (A couple are coming to mind for ME as I write this email! *sigh*)

Let's focus on being the best version of ourselves, so no matter who may be watching us here on earth, they are better off because of it!

Refine Community Featured Member Dawn Stebbing

Meet Refine Community Member, Dawn Stebbing! May you be encouraged and inspired to take your next steps with purpose.

Check out the Refine Community »» here