A few years ago I felt like I was unfocused and all over the board in my business. (and…if I’m honest, a little in life too!) I was chasing “bright shiny objects” everywhere! Throwing ideas and hard earned dollars against the wall hoping and praying something would stick.

Have you ever been there in your business? life? Are you there right now?

The madness stopped when I made the decision to get crystal clear about WHAT I stood for — in ALL areas of my life + business!

I didn’t even know it was a “thing” — to know what what my core values were in my business until I read through the book Traction: Get a Grip on Your Business, by Gino Wickman «« WOW! What I learned from reading that book transformed my business on many levels.

My biggest takeaway initially was establishing the core values for my company. The cool thing that happened when I dove into it is, I realized they were an extension of me! By investing the time to work ON my business, I grew and got clear about who I was and what I stood for personally as well.

Do you have established, written out core values for your business? If you want to check out our 4 core values click here.

The benefits are powerful for 2 reasons:

  1. CONFIDENCE = they serve as a foundation to stand firm upon.
  2. CLARITY = they help you strengthen your yes + no muscles.

With that? Confidence + Clarity = UNSTOPPABLE

Have you heard this quote before? »» “If you don’t stand for something, you’ll fall for anything.” «« don’t let that be you! Invest time in YOU + your business by establishing what you stand for.

Stuck, frustrated, or need help figuring this all out?  We’d be honored to come alone side you + help you take your business to the next level to get the results you’re looking for »» learn more here!